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Why Most Startup Websites Fail (And How to Fix Yours)

Speed, clarity and conversion are three things most early-stage product sites get wrong. A practical breakdown of the most common mistakes and how to fix them fast.

Why Most Startup Websites Fail (And How to Fix Yours)

We have reviewed hundreds of startup websites. The majority share the same core problems that cost real leads every single day. The good news: they are fixable, usually without a full rebuild.

Problem 1: No clear above-the-fold statement

Visitors decide in 3 to 5 seconds whether to stay or leave. Your headline needs to answer: what exactly do you do, and for whom?

  • Wrong: Empowering businesses through digital transformation
  • Right: Custom web apps for SaaS teams, built in 6 weeks not 6 months

Problem 2: Page load speed over 3 seconds

Google penalises slow sites. Run your site through PageSpeed Insights. Below 80 on mobile means you have a problem.

Problem 3: Mobile is an afterthought

Over 60% of web traffic is mobile. Test on an actual phone, not just browser dev tools.

At Amionyx we typically identify the highest-impact changes in an hour-long review. Get in touch if you would like us to take a look at yours.

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